Plug-in Modules

In this course, students develop a basic understanding of technological developments in the field of artificial intelligence and learn how to put them to good use in and for companies and start-ups.

A class with a start-up feel: In this course, students work in teams to develop their own entrepreneurial idea in agile, iterative cycleswith a lot of real-life feedback.

In the three-month Digital Product School, students learn to build innovative digital products that solve real-world problems and provide true value to users.

In this course, students learn to master theoretical methods of gaze-based human-computer interaction and to apply them in a problem-oriented manner. Within the framework of a project, they train to transfer their technical and methodological knowledge into practice.

This course is designed to bridge the gap between human-computer interaction and AI. It provides a comprehensive understanding of the role of human factors in the design and development of user-friendly and needs-based AI systems.

In five days, students learn to develop innovative, customer-focused and impact-driven business ideas by taking on a partner's challenge in an interdisciplinary team.

In this course, participants gain insights from the practice of founders and entrepreneurs, and work on their own project to improve self-leadership.

This seminar provides hands-on experience in designing and building modern JavaScript-based web applications in an agile development environment with well-known industry partners.

This module conveys important mathematical basics and tools from the field of linear algebra and deepens them by acquiring practical programming skills (Python) in the field of “Machine Learning”.

At the Marketing Entrepreneurship Lab, students can deepen their marketing knowledge and apply it in practice: They support a start-up of their choice, for example in strategic marketing, market research or product launch.

In this course, students as future leaders are challenged to critically reflect on the role that personal values and principles can and should play in making difficult business decisions.

Learning by doing: In this seminar, students take on the challenge of solving a practical business problem posed by entrepreneurial partners and thus further develop their innovation skills.

Leading by coaching: In this course, students learn to build their coaching skills and practice them by helping real innovation or start-up teams with their challenges.